As soon as the Halloween items roll into the clearance section of the store, the winter holiday items roll into place. If you have a brick-and-mortar store, you have to consider whether or not to add any decorations for the winter holidays, but what about your web site? From sales to events to well-wishes, how do you know whether your web site should be included in the holidays?
Large online retailers start the holiday reminders as early as possible. Amazon has started already with the “best of” lists for gifts:
And vacation destinations add special packages to their web sites:
These are the obvious ones — of course big retailers and vacation spots advertise on their web sites for the holidays. What about your web site, though? Should you add holiday decorations, images, and wishes to your site? Here’s a handy guide: